Metodologia para ampliar la demanda tradicional de yuca

By:

Izquierdo, D

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Material type: Text

TextLanguage: Spanish Publication details: Cali, CO Centro Internacional de Agricultura Tropical (CIAT) 1990Description: 27 pSubject(s): LOC classification:

37156

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Summary: Tradicionalmente la investigacion en la agricultura de productos de consumo ha estado orientado hacia la produccion. Un sistema integrado que combina analisis de produccion, utilizacion, mercadeo y consumo puede identificar mejor las limitaciones, sirviendo asi mismo para colocar en la mira opciones especificas de investigacion. En este documento, la aplicacion de este sistema integrado es analizada para el caso de yuca fresca conservada, desarrollada por el "Proyecto Integrado de Yuca". Muestra tambien que los aspectos de investigacion por el lado de la demanda juegan un papel grande en esta metodologia. Se ha dado enfasis a los analisis de preferencias del consumidor. Presentar aproximacion conceptual y desarrollar un modelo para analizar preferencias del consumidor para aceptacion de nuevos productos a base de yuca. (RA)Summary: Agricultural research on consumer goods has traditionally been oriented towards production. An integrated system that combines the analyses of production, utilization, marketing, and consumption can better identify constraints; furthermore, specific research priorities can be detected. The application of this integrated approach to fresh cassava conservation, as carried out by integrated cassava projects in Colombia, was analyzed. Research on demand was shown to play an important role in this methodology. Emphasis was placed on the analysis of consumer preferences. The conceptual approach is presented and a model developed to analyze consumer attitudes towards accepting new cassava-based products. (AS-CIAT)

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Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Online Document	CIAT Library Web	Electronic Document	37156 (Browse shelf(Opens below))	Not For Loan (Restricted Access)
Books	CIAT Library CIAT Publications	CIAT Publications	37156 (Browse shelf(Opens below))	Available

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Previous	37039 Collection priorities for cassava (Manihot esculenta) and wild Manihot species in Latin America	37069 Agroeconomic study of cassava in Sub-Saharan Africa	37149 Mandioca: Distribuicao no estado de Sao Paulo do micoplasma causador do superbrotamento de Santa Barbara do Rio Pardo	37156 Metodologia para ampliar la demanda tradicional de yuca	37157 El CIAT y la agroindustria de la yuca seca en Colombia	37159 La yuca en la alimentacion animal	37180 Purification, characterization, and localization of linamarase in cassava	Next

Tradicionalmente la investigacion en la agricultura de productos de consumo ha estado orientado hacia la produccion. Un sistema integrado que combina analisis de produccion, utilizacion, mercadeo y consumo puede identificar mejor las limitaciones, sirviendo asi mismo para colocar en la mira opciones especificas de investigacion. En este documento, la aplicacion de este sistema integrado es analizada para el caso de yuca fresca conservada, desarrollada por el "Proyecto Integrado de Yuca". Muestra tambien que los aspectos de investigacion por el lado de la demanda juegan un papel grande en esta metodologia. Se ha dado enfasis a los analisis de preferencias del consumidor. Presentar aproximacion conceptual y desarrollar un modelo para analizar preferencias del consumidor para aceptacion de nuevos productos a base de yuca. (RA)

Agricultural research on consumer goods has traditionally been oriented towards production. An integrated system that combines the analyses of production, utilization, marketing, and consumption can better identify constraints; furthermore, specific research priorities can be detected. The application of this integrated approach to fresh cassava conservation, as carried out by integrated cassava projects in Colombia, was analyzed. Research on demand was shown to play an important role in this methodology. Emphasis was placed on the analysis of consumer preferences. The conceptual approach is presented and a model developed to analyze consumer attitudes towards accepting new cassava-based products. (AS-CIAT)